Virtual Courses Overview Videos - MCI Solutions

Rebranding project for an ice cream parlour in Belo Horizonte, Brazil. The new proposal assumed a pop vintage 80's concept in a region where simplicity and real encounters prevail. The branding impacts the business from heart-to-skin, from moulding the way of doing business to how to serve the people from the community.

Doce Cascão

After a big rebranding work, the clients required a brand new website to reflect their positioning and brand promises, with the focus of facilitating easy B2B connection, capturing new re-sellers, and supporting product sales. After receiving wireframes from the ad agency, I worked on the user interface with a couple of user experience retouches that exceeded expectations which is now the digital hub of the brand with the market.

Tipler Website UI

Running Photoshoot - New Shoes

The Onsite Registration is a CrowdComms solution that brings to the event industry a lightning fast and easy-to-use event registration and self-printing event badges. More than causing an amazing first impression for attendees arriving at in-person events, the kiosks eliminate looooong queues and that tedious & stressful process of finding a badge lying down on a big table (I'm sorry if you still do it). The solution has been running successfully in Australia and all across Europe. The promo video, produced and edited by myself in conjunction with a copywriter, gives a quick overview of how it works in a very dynamic way, fast & smooth style, well...the way it works!

CrowdComms Onsite Registration Promo Video

LA Lounge Concept Catalog

Series of posters designed for Shipstation's offices across Australia, exploring Australian icons and references.

Shipstation 'Aussie' Posters

Audio & video capture + editing of a case study video.

Headspace Case Study Video

The Sorrifácil dental clinic chain needed a website where, in addition to providing its professionalism and transmit their simplicity and quality of services, its content should be easily manageable by the customer, due to its complexity and requirement for constant updating. The site also received strong SEO attention, including unique pages for each service and each of the hundreds of clinics spread across Brazil, and CTAs strategically positioned to convert appointments.

Sorrifacil Website UI

The brief was simple: translate Australian and New Zealand's culture style into a custom hoddie worn by their team in ANZ, and mix it with their branding with a cool and authentic design. The result was highly positive, judging by the feedback on their words: 'We're super happy for you to finalise it all so we can get it done immediately and wear it every single day of our lives'. Love it!

Corporate Hoodie Illustration

Series of social media templates to kick-off the social media presence of the brand, respecting an overall identity but adapting to multiple sort of content.

Inbound Social Rebranding

Series of videos produced to support many blog posts and boost seo performance for a saas website.

SAAS SEO Content Videos

Event Tech - Onsite Photoshoot

Forn was an ambitious startup project kicked off in 2016 with the premise of being 'The Facebook' of recipes, a social network that would connect people and their recipes worldwide. The project unfortunately was discontinued due to bureaucratic reasons in the late steps of the developing stage.

Forn

GalaBid Port Douglas IOC Promo Video

Called by influencers and media 'the Airbnb for videomakers and photographers', CenaZERO was an innovative and first Brazilian platform built for finding and renting locations, equipment, vehicles, and any other item creators might need for their production, from small photoshoots to big cinematographic productions. It helped not only professionals in need of items but also people who made an extra income by renting out something of value. CenaZERO, which translates to English as 'scene zero', was both web and app-based and ran successfully from 2012 to 2020, having glimpses of national relevance, until it was discontinued in 2021 due to many reasons, including lack of investments.

CenaZERO

Doodling Themes

Elegance that surprises in every way. Alisson and Muriel, brothers who competed for the same position in the same club for a while. Competition? Yes. A competition of elegance, of camaraderie, learning, and respect above everything. An example that surprises and makes perfect sense in this campaign created by Escape with photos produced by the South Star magazine.

Enzo Milano Fashion Campaign - Art Direction

The company had just won 'Winner of the Best Removalist in Australia' and wanted to share the news to the world, and what's the best way of doing it that's not by a short flashback story of what brought they to this moment, the efforts of a solid and passionate team and great memories of their prime work moving homes and offices across Australia.

Posch & Silva Award Winner Video

CrowdComms EYO Wrap Up Video

Photo Manipulation - Lighting Products

Why can't chocolate walk alongside health? That was the energy surrounding the packaging design of Florybal's new well-being portfolio. In addition to a health identity, we also took special care to show every detail of the bar inside the package by letting a transparent area evident where customer could see the cereals on the chocolate bars.

Package - Florybal Healthy Chocolate Bars

After going through many business phases, Florybal was in need of a rebranding, which, although extremely traditional, no longer complied with what Florybal represents nowadays in terms of product, innovation and quality. A brand well-known in the market must be respected and updated without losing its recognition. Therefore, it was crucial to respect a few symbols and elements already recognized by the general public and to simplify them through a drastic reduction of details. Another purpose was to carefully refine the 'FLORYBAL' lettering and set a unique typography full of personality for the 'Homemade Chocolate' sub lettering, which from this moment on, started to be incorporated in the brand's collateral materials. As a result, we reached a modern brand with traces of local remembrance without losing its incredible history and strong brand recognition.

Florybal Rebranding

Living In A Bubble Logo

GalaBid Animated Promo Video

Summer Illustration

Fungo na Panela Logo

We united the magic of Easter in Brazil with the pleasure of enjoying good chocolate in a magical packaging design portfolio. Each line required a research effort on each type of chocolate, from its origin and its ingredients, in line with trends in design and functionality. The result was seen on the shelves of all Florybal stores and their resellers, in 2016.

Chocolate Easter Eggs Packaging

As a solution responsible for helping non-profits reach their fundraising goals through a fundraising platform, the company brough the opportunity to create a mascot that would represent the brand, capturing the essence of the brand and shortening the cold gap between tech and people throughout marketing materials and the platform itself. After studies & drafts period were long gone and a solid concept was reached, different poses and interactions with the brand were designed to maximise its flexibility of use across different scenarios. The ‘GalaBid Girl’, as the company’s team affectionally started calling it, features essentially on marketing mediums and the fundraising platform itself, supporting their audience with a fun and helpful approach.

GalaBid Mascot

Weber Structural Design Logo

Website designed to control and manage a rewards program of a Christian student exchange agency. The program was basic, and so was the necessities and user experience of the platform, allowing students/travellers to wollow up with their referal points, access useful personal and corporative materials, check travel details and more. The website was also a point of contact to FollowUp consultants, which could clarify or help clients with any need regarding programs.

Follow Up Students Rewards Platform

Landing page designed to launch a new version of the new version of Cigam's management software: Cigam 11, powered by IBM. The landing page was the center channel of the campaign, optimised to capture leads. The page introduced the solution, exploring its features and workflows that promissed enhance productivity, streamline projects and improve daily decision-making.

CIGAM11 - Landing Page design

Logo design and animation created for a YouTube Channel project with the purpose of discussing life events and opinion-sharing on controversial topics.

Logo design & animation - Insightisfeito

E-commerce designed for a Vitamins, supplements & health products food store in Brazil that, at that point, had more than 4,000 healthy products in its portfolio. Since the brand's creation, around 3 years before this project started, and has grown at a fast pace with already three physical stores and a very well-known brand built. The online store was a smart movement taken to expand the brand's reach nationally, offering their beloved products Brazilwide.